Bidfood, one of the UK’s leading food service distributors, ensures first-class service by prioritising payments that work for a wider pool of customers.
“If you don’t offer a customer’s preferred way to pay, or if you ask them to enter their card details on a phone screen, your risk of abandoned baskets is higher. There’s a good chance customers will go elsewhere.” ‘Ian Moore, Strategy and Digital Director, Bidfood UK.’
And the impact is clear. Providing all customers with simple and safe ways to pay though PayPal’s flexible, end-to-end payments processing solutions has helped Bidfood increase transaction volume by over 300% and authorisation rates to above 95%.
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